It’s time to sell your car.
For whatever reason – an accident, a promotion (or demotion), a cross country move, wanting to upgrade your ride, or what have – you want to put your beloved old car on the market and move on with your life. But you face a hurdle. Specifically, you want to get the most money you can out of the sale with the least amount of time and effort.
How should you approach this problem?
According to a forgotten 19th Century economist, Pareto, an inverse relationship exists between inputs and outputs for basically any system. More specifically, 80% of your energy on a specific project will only get you 20% of the results; conversely, 20% of your energies will lead to 80% of the results. This principle, also known as the “80/20 rule,” applies to practically any system or situation. Leveraging 80/20 could be profoundly helpful, if you want to get the most money for your used car. If Pareto is correct, then 20% of the actions you take will lead to 80% of the benefits for your sale. Likewise, 80% of the things you might do would be relatively worthless.
So what are the “vital few” actions you can take which will really make a difference?
Invariably, sellers can make awesome headway just by removing unsightly dents and by freshening up the paint. Doing this is easy, simple, and cost effective. Yet it can generate a massive increase in your sales price. Appearances matter.
Think about it. Imagine if you were shopping for a car. If a prospective car looks dinged up and the paint is scratched, the car will look “cheap” and you hesitate to place an offer. However, if the car looks nice, you’ll be tremendously more likely to consider a serious offer.
So how can you leverage this principle to win at the sales game?
Connect today with the experienced professionals of the Shattuck Auto Collision Center. Since 1965, we have been serving Berkeley, Oakland and the East Bay. Call us at 510-848-6281, or visit us at www.shattuckauto.com.